Improve the health of the people of Wisconsin by supporting and strengthening physicians' ability to practice high-quality patient care in a changing environment.

Mission & Vision / Strategic Plan

Health Insurance Coverage and Access

  • Increase number of Wisconsin people who have adequate health insurance and ready access to medical services
  • Advocate for sufficient Government financial support of its health care programs
  • Protect Wisconsin’s relatively favorable medical liability climate
  • Reduce administrative inefficiencies and increase clinical efficiencies in health care delivery
  • Advocate for the proper supply and distribution of physicians in specialties and locations based on patient need

Quality/Clinical Outcomes

  • Encourage physicians to understand and participate in national and state quality efforts
  • Champion patient-centered medical care* in Wisconsin
    (*clarifying bullets taken from the Principles of the Patient-Centered Primary Care Collaborative include the following: ongoing relationship with personal physician, physician-directed medical practice, whole person orientation, coordinated care across the health system, quality and safety, enhanced access to care, payment recognizes the value)
  • Support patient safety efforts in all health care settings
  • Improve Wisconsin population health in areas that physicians can directly impact

Wisconsin Medical Society

  • Ensure the Society’s vibrancy, attractiveness and value to members and potential members, its financial soundness, and its regard by the public, policy-makers and media as the primary resource for credible health care policy and perspective
  • Evaluate and expand strategic alliances with other key stakeholders

Professionalism and Ethics

  • Encourage physician-led primary medical care
  • Work to assess and align scope of practice between physicians and non physicians and among physician specialties by accounting for the impact on quality, cost-efficiency, safety and access
  • Engage and develop continuous physician leadership in targeted demographic groups, including experienced and emerging physician leaders
  • Reactivate and collaborate with County Medical Societies to enhance the Wisconsin Medical Society’s efforts for the profession
  • Explore mechanisms to support the health and well-being of physicians in Wisconsin

Note: The Society’s Mission and Vision were reaffirmed by the Board of Directors July 19, 2008. The Board approved the strategic initiatives and goals October 11, 2008.